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Hello and welcome! Ready to grow your biz? Scour the blog to find helpful business blogging tips, freelance advice, personal growth guides, and lifestyle content! 

I'm Christina Lyon, a coffee sipping, piano playing, beach loving, word-obsessed freelance writer and musician. I'm on fire for helping freelance writers get paid and small biz owners succeed online. When I'm not reading or writing, I play music and explore the beaches and wild trails along the California coast.

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A cover image of a woman working at a desk on website analytics, finding out what is SEO, and how it helps small business.

Search engine optimization is a powerful tool to improve your website’s ranking and attract more visitors to your site. Have you ever written a stellar piece of content, hit publish, fired away on your social channels to promote it, and then… literally. nothing. happens? Been there, friend! If this sounds familiar to you, it’s time […]

A woman sits at a coffee shop with a journal open, freewriting is a great way to add personality to your copywriting!

Learn how to add personality to your copywriting, connect with your audience, and increase conversions! Have you ever come across one of those websites that looks great but reads like a phone book? Lots of helpful information, but the copy is dry, bland, and has all the personality of a brick wall. An easy way […]

A group of professionals shake hands at a business meeting. What is conversational copywriting? Learn how to chat with your audience and grow your biz.

What is conversational copywriting? Learn how to write casually to add value, start a conversation, and build your audience. There’s nothing as cozy as nuzzling up to a yummy beverage and chatting with a good friend. As you spill the latest happenings and laugh endlessly, the conversation flows, and minutes pour into hours. What if you […]

A cover photo of a woman typing at a desk, used for this article about how to write engaging website copy.

Ready to make your brand pop? I’m talkin’ *champagne* bottle poppin’ off the page status! Pour a glass of bubbly and get ready to write engaging website copy that lands customers, increases sales, and articulates your brand voice. When you write well, your business straight up does well. No, I’m not talking about writing academic […]

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