FREELANCE WRITING, Entrepreneurship & BUSINESS BLOGGING TIPs

by Christina Lyon

welcome to the writing studio

I'm Christina Lyon, a coffee sipping, piano playing, beach loving, word-obsessed freelance writer and musician. I'm on fire for helping freelance writers get paid and small biz owners succeed online. When I'm not reading or writing, I play music and explore the beaches and wild trails along the California coast.

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A woman leans on her desk looking at her phone in this cover photo for how to start a blog to promote your business.

Are you ready to take your business to the next level? I’m confident you have new and innovative ideas to share with the world, but you need the right platform to share them! Sounds like it’s time for you to start a blog to promote your business! Maybe you’re not sure where to begin or […]

A cover image of a woman working at a desk on website analytics, finding out what is SEO, and how it helps small business.

Search engine optimization is a powerful tool to improve your website’s ranking and attract more visitors to your site. Have you ever written a stellar piece of content, hit publish, fired away on your social channels to promote it, and then… literally. nothing. happens? Been there, friend! If this sounds familiar to you, it’s time […]

A woman sits at a coffee shop with a journal open, freewriting is a great way to add personality to your copywriting!

Learn how to add personality to your copywriting, connect with your audience, and increase conversions! Have you ever come across one of those websites that looks great but reads like a phone book? Lots of helpful information, but the copy is dry, bland, and has all the personality of a brick wall. An easy way […]

A group of professionals shake hands at a business meeting. What is conversational copywriting? Learn how to chat with your audience and grow your biz.

What is conversational copywriting? Learn how to write casually to add value, start a conversation, and build your audience. There’s nothing as cozy as nuzzling up to a yummy beverage and chatting with a good friend. As you spill the latest happenings and laugh endlessly, the conversation flows, and minutes pour into hours. What if you […]

A cover photo of a woman typing at a desk, used for this article about how to write engaging website copy.

Ready to make your brand pop? I’m talkin’ *champagne* bottle poppin’ off the page status! Pour a glass of bubbly and get ready to write engaging website copy that lands customers, increases sales, and articulates your brand voice. When you write well, your business straight up does well. No, I’m not talking about writing academic […]

A flatlay of a notepad, glasses, and keyboard accompanying my business blogging FAQs blog post.

Does a business blog really grow your business? How often should you post? Business blogging is a powerful marketing tool that builds trust with your audience and generates brand awareness. Sounds great, right? Except for that one little manner of figuring out how to actually do it. You have questions and I have answers! In […]

It’s become very normal to see a blog section on a business website. Company blogs are great for a variety of reasons, but, in the long run, is it truly worth it? Starting a company blog specifically for your business website has its fair share of pros and cons — which we’ll examine closely in […]

In 2020, you can’t afford to have an online business without a blog. Learn what blogging for business can do for your brand. One of the most beneficial things you can do for your business is to have a blog. Why blog? If you already have a website that lists your products and/or services, then […]

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