freelance writing tips, business blogging guides, boss inspo + lifestyle

by Christina Lyon

I'm Christina Lyon, a coffee sipping, piano playing, beach loving, word-obsessed freelance writer and musician. I'm on fire for helping freelance writers get paid and small biz owners succeed online. When I'm not reading or writing, I play music and explore the beaches and wild trails along the California coast.

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A woman sits at a coffee shop with a journal open, freewriting is a great way to add personality to your copywriting!

Learn how to add personality to your copywriting, connect with your audience, and increase conversions! Have you ever come across one of those websites that looks great but reads like a phone book? Lots of helpful information, but the copy is dry, bland, and has all the personality of a brick wall. An easy way […]

A group of professionals shake hands at a business meeting. What is conversational copywriting? Learn how to chat with your audience and grow your biz.

What is conversational copywriting? Learn how to write casually to add value, start a conversation, and build your audience. There’s nothing as cozy as nuzzling up to a yummy beverage and chatting with a good friend. As you spill the latest happenings and laugh endlessly, the conversation flows, and minutes pour into hours. What if you […]

A laptop on a bed with a fresh coffee, one of the perks of making a living as a freelance writer.

You’re a passionate writer, daydream about working from home, and want to pursue your passion. How can you turn your dream job into a reality? More importantly, can you make a living as a freelance writer? Turning your writing talent into a lucrative career takes work, I won’t sugar coat it. While the lifestyle and […]

A cover photo of a woman typing at a desk, used for this article about how to write engaging website copy.

Ready to make your brand pop? I’m talkin’ *champagne* bottle poppin’ off the page status! Pour a glass of bubbly and get ready to write engaging website copy that lands customers, increases sales, and articulates your brand voice. When you write well, your business straight up does well. No, I’m not talking about writing academic […]

A flatlay of a notepad, glasses, and keyboard accompanying my business blogging FAQs blog post.

Does a business blog really grow your business? How often should you post? Business blogging is a powerful marketing tool that builds trust with your audience and generates brand awareness. Sounds great, right? Except for that one little manner of figuring out how to actually do it. You have questions and I have answers! In […]

It’s become very normal to see a blog section on a business website. Company blogs are great for a variety of reasons, but, in the long run, is it truly worth it? Starting a company blog specifically for your business website has its fair share of pros and cons — which we’ll examine closely in […]

In 2020, you can’t afford to have an online business without a blog. Learn what blogging for business can do for your brand. One of the most beneficial things you can do for your business is to have a blog. Why blog? If you already have a website that lists your products and/or services, then […]

Aerial shot of Solvang showin in this Day Trip To Solvang, CA guide

Want to take a day trip to Solvang, CA? Learn about this Danish treasure nestled beneath the foothills of the sprawling Santa Ynez Valley! There’s a lot of fun things to do in California, don’t get me wrong. But sometimes you crave a getaway to somewhere completely different. Still, not all of us who are […]

Christina Lyon writer sits on a cliff overlooking the Swiss Alps and Lake Lucerne, facing fears is a great step to finding your why.

“Action is the antidote to fear.” Read on for actionable steps for overcoming fear that’s holding you back from your goals, and how finding your why crystallizes your purpose. Today I went on a run that changed my life. Why? Because I listened to a podcast featuring author Ruth Soukup about overcoming fears and finding […]

Where is the best place to live a fulfilling life and thrive in health and happiness? Answer these questions to find out! Many of us follow the course laid out before us, but what if that path doesn’t align with our greater vision? Where is the best place to live and thrive? Sure, we’d all […]

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